One can always spot : The Oi Polloi..
We’re getting the sense that Oi Polloi’s been shifting things up a gear of recent, maybe it’s their plans for world domination coming to the fore, Miss Moneypenny.
Anyway, here we see their foray into advertising as we unveil their first print campaign. Created by Rig Out collaborators, photographer Antony Crook and creative team Andy Bird and Sue Higgs of Ogilvy, the three ads were shot on location in New York and London and feature luminaries from both the fashion and editorial worlds.
Each ad plays with the idea of who exactly the Oi Polloi customer is , although a closer inspection reveals their identity.
Coming to magazine near you soon..
